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Vice President, Communications – Technology

Tokyo, Japan

About the opportunity:

Weber Shandwick Japan is seeking a dynamic and experienced Vice President (VP) or Senior Vice President (SVP) of Client Experience, specializing in consumer technology (B2C & B2B). This leadership role will work closely with our Executive Vice President (EVP) and a dedicated team of professionals to enhance our consumer technology product PR and communications efforts. As a key member of our leadership team, you will play a crucial role in shaping the client experience and driving impactful communication strategies,

RESPONSIBILITIES 

Client Leadership:

• Act as a trusted advisor to clients, providing strategic insights and guidance to elevate their brand reputation and consumer engagement in the technology sector.
• Develop and maintain strong relationships with key client stakeholders, ensuring alignment of goals and objectives.

Strategic Planning:

• Lead the development and execution of comprehensive communication strategies focused on earned media, social media, and KOL (Key Opinion Leader) engagement for B2B clients, as well as influencer engagement (YouTubers/Instagrammers) for B2C clients.
• Identify emerging trends and opportunities in the technology landscape to inform client strategies and tactics.

Team Collaboration:

• Work closely with cross-functional teams, including creative, digital, and analytics, to ensure cohesive and integrated client solutions.
• Foster a culture of collaboration, innovation, and accountability within the team.

Media Relations:

• Cultivate and maintain strong relationships with key media outlets, influencers, and stakeholders to maximize client visibility and coverage.
• Oversee the creation of compelling press materials, including press releases, media kits, and briefing documents.

Consultative Approach:

• Provide strategic counsel to clients, placing customer success at the core of all initiatives and ensuring high-quality service delivery.
• Conduct regular check-ins and feedback sessions with clients to assess satisfaction and identify areas for improvement.

Performance Measurement:

• Analyze and report on the effectiveness of communication strategies, utilizing metrics and KPIs to measure impact and ROI.
• Make data-driven recommendations for continuous improvement and optimization of client campaigns.

Mentorship:

• Lead and mentor team members, providing guidance and support for their professional development.
• Encourage a culture of learning and creativity, fostering an environment where team members feel empowered to share ideas and take risks.

PERSON PROFILE

• Minimum of 10+ years of experience in public relations or communications, with a strong focus on consumer technology products and services. Agency experience is highly preferred.
• Demonstrated success in managing high-profile client accounts, particularly in the technology sector, with a history of delivering measurable results.
• Strong consultant with the ability to understand client needs and deliver tailored solutions that drive success and exceed expectations.
• Strong experience in engaging KOLs for B2B clients and influencers (YouTubers/Instagrammers) for B2C clients, with a deep understanding of how to leverage these relationships for maximum impact.
• Exceptional written and verbal communication skills, with the ability to convey complex ideas clearly and compellingly to diverse audiences.
• Strong analytical abilities to assess communication strategies and outcomes, with a focus on continuous improvement and strategic insights.
• A collaborative leader who thrives in a fast-paced environment and values teamwork, diversity, and inclusion.

Note from the team

Weber Shandwick is proud to be an equal opportunity employer. Weber Shandwick is committed to building a culture where all employees are seen as equal, are respected and where all opinions are heard. We take pride in our inclusive hiring, as well as our diverse workforce and we welcome applications from all qualified candidates.